Having more women involved in the auto industry is a life or death matter

Can you believe that in 2012 the majority of car crash test dummies are men?  This means that the crash test ratings you may have read from the National Highway Traffic Safety Administration are unreliable if you are a woman.  A 2010 study by the University of Virginia’s Center for Applied Biomechanics found that seat-belted female drivers in actual crashes had a 47% higher chance of serious injuries than belted male drivers. That percentage goes up to 71% for crashes resulting in moderate injuries. Only since 2011 has the federal government replaced some male dummies with female dummies for crash tests. However female dummies are still not tested in the driver’s seat in frontal crash tests, even though most fatalities are from frontal crashes.

The National Highway Traffic Safety Administration says the reason for this is that men drive more and die in greater numbers than female drivers. Yet in 2010, women were 44.1% of primary car buyers.

Because women are smaller in height compared to men, they are closer to the dashboard and this is why it’s so important to have female dummies. Additionally, women’s bodies are different; they have weaker necks for example. First generation air bags from 1998 disproportionately injured those under 5’4”, predominantly women and children, because male dummies were used. Why in 2012 are women still being left out of the picture?

I believe it’s because women are not well represented in the auto industry. Only 2.8% of car dealerships are owned by women, they make up only 11.5% corporate officers in the Motor Vehicles and parts industry, and 12.4% on board of directors. In 2010 women made up only 13% of the automotive sales workforce and 1.4% of automotive technicians. I was not able to find the percentage of women in auto design nationally, however I would venture to guess it’s not high.

To hear more about women in the auto industry listen to a radio show I participated in on National Public Radio.

Personally I believe increasing the number of women in the auto industry is a life or death matter. What do you think?

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